✹ FOR GOOD BRANDS
DOING GOOD THINGS.
With over a decade of experience in crafting brands for good folk, we firmly believe in building something that works for you - not just following whatever the internet is shouting about this week.
Trends fade. Algorithms change. Billionaires try to rule the landscape. But your story and what moves you to create something of your own is what sets you apart from the rest of the noise, and we're here to make that impossible to ignore.
(WHO WE DO IT FOR)We partner with founders, creatives, and small teams building purpose-led businesses - those who care deeply about the work they do and the people they do it for.
We’ve never been about sticking to one industry or field. We've worked on sustainable beauty brands, locally-sourced lifestyle shops, unconventional food and drink festivals, amongst a variety of other good folk doing good things. We're not fussy, just as long as you're wanting to do good.
Whether you’re launching something new or evolving something established, we love to work with those who value depth over speed, clarity over chaos, and lasting impact over passing trends.
The core of it all.
Every project starts with getting clear on the foundations; digging deep into who you are, what you stand for, and who you’re here to serve. We get to know the emotional connection that will spell the difference between having brand bystanders or brand superfans. That’s where the magic happens.
It’s all about you.
We take the time to live and breathe your business (almost as much as you do!), working solely with one to two clients at a time - meaning we get to know your brand inside and out, and you get our full attention.
Wholly, relentlessly human.
We are firm believers that purposeful branding is an area of design that deserves spaciousness, patience, compassion, and real-life human emotion. An awareness of culture and experiences. To craft a genuinely trustworthy, ethically-minded, innovative, and relevant-for-years-to-come brand deserves the time needed to do so.
That’s why we don’t offer ‘a-brand-in-a-day’ or intensive, short-term projects. We take our time, creating a dedicated timeline that gets the work done within a desired timeframe but also allows you the space to think over what we’re creating for you. Good Call is also an AI-free zone.
(services)
Our signature offer, The All-In Suite is a full-spectrum branding experience designed to take you from uncertainty to clarity, from scattered visuals to a brand that’s cohesive and unmistakably yours.
This is the kind of deep, considered work that sets you up for long-term recognition, resonance, and results.
(nice words from past clients)“Lola managed to get the right ideas out of us and translate them perfectly to the page. She knocked it out of the park with her initial designs, and we only required a single iteration to get us to some of the best branding I've seen.”
— Copita Group/Vin Vivant“Lola has honestly been incredible to work with! From the very start, her onboarding process and clear, step-by-step breakdown of the project made everything feel smooth and easy. She’s super communicative and transparent at every stage, which made me feel really supported throughout.”
— founder of clean beauty brand, launching soon.(MEET THE FOUNDER)
Lola Hoad
Good Call is built by Lola Hoad. A multi-disciplinary designer, brand strategist, official cheerleader of purposeful businesses, with a longstanding love for great design that makes a difference.
As the previous founder of One Girl Band, a loyal community/coworking spaces/award-winning podcast for women in business, she's been doing things a little differently since 2014.
(FAQS)-
Good Call’s founder, Lola, is who heads up the majority of the work. From strategy, creative direction, packaging and social content design, you won’t be juggling an entire team - you’re getting one experienced creative who knows how to connect the dots and deliver the full picture. If there’s something you need that we feel others can do better (such as web development, copywriting, or photography), we’ve got our list of true experts and friends in all fields who we can collaborate with to bring in that extra magic. Hence why we’re a ‘we’!
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Sure thing! We work out what you most need on your consultation call and then customise your proposal according to your vision and goals. Reach out with whatever you've got in mind, we're open to most things.
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We work with one to two clients at a time, and we can be book up to three months in advance. It's always worth getting in touch as soon as possible.
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We're more than happy to offer three or four splits of payment, whatever works best for you. We always ask for an initial invoice payment to secure your booking slot in our calendar, with the remaining balance split across the project and the final payment due before sending over final files. The sooner you book, the more you can spread out your payments.
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We don’t. We're firm believers that branding is way more than just a logo. It’s going deeper to discover and refine what you do, who you do it for, and why people will choose to buy from you. It’s only then that the logos, fonts, colours, illustrations, and website (all the fun stuff!) can be created in a way that is aligned. When you look at it this way, you can start to see where the value lies in investing in your brand.
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Depending on your project and your specific needs, you might have to budget for font and imaging licenses, website hosting, subscription and printing costs. Everything is discussed beforehand and detailed in our contract.